Tap Bali

Winner of 2008 Young Spikes Competition (free trip to Cannes…sweet).

We were given 24 hours to figure out how David Droga’s Tap Water Project could be implemented in Bali, where drinking tap water is not possible.

Creatives: Douglas Hamilton & Hezal Weisman (DDB Advis)

World Effie Festival 2008: Radio

We promoted a festival of effective ads by making crap ones.

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Copywriting: Douglas Hamilton, Peter Callaghan

Singapore Land Transport Authority Website

A groundbreaking, design led website about a very long tunnel.
Copywriting: Douglas Hamilton
Art Direction: Shawn Loo, Jason Nguyen
2008 Pixel Awards “Experimental Website” Finalist

World Effie Festival 2008: Print & TVC

One Show 2008 Finalist Consumer Magazine Colour : Full Page or Spread, Campaign

Spray TVC

Banner TVC

Paint TVC

Copywriting: Douglas Hamilton
Art Direction: Hoon Pin Kek

Levi’s Copper Jeans: Print

Copywriting: Douglas Hamilton
Art Direction: Hoon Pin Kek

National Environment Agency: Print

Copywriting: Douglas Hamilton
Art Direction: Hoon Pin Kek
2007 Singapore Creative Circle Awards Print Finalist

Subway: DPS Print Mock-up

Currently in production.

Axe: Spec Print/PR

The average male panda erection lasts just ten seconds.
Female pandas are in heat for a total of fifteen minutes a year.
Many male pandas die virgins.

Axe: The Official Sponsor the Chinese Panda Breeding Program.

Nike+: Spec Digital

Nike+ makes running less boring by turnning every run into an adventure.

Axe Vice: Mobile & Digital

We quite literally brought the Axe Vice “turns nice girls naughty” proposition to life with an fully customizable, sexy but crazy virtual stalker.

Mobile:

Email:

Copywriting: Douglas Hamilton
Art Direction: Shawn Loo, Jason Nguyen

2007 Young Gun Awards Bronze (Mobile)
2007 Singapore Creative Circle Awards Bronze (Mobile)
2007 Singapore Creative Circle Awards Bronze (Email Based Campaign)
2007 Digital Media Awards Silver (Mobile)
2008 Media Spikes Viral Finalist

BBH Agency Relocation: Digital

To announce its impending move to a new, larger office the agency decided give its clients, partners and global staff the chance to bid on a decade’s worth of limited edition junk found while clearing out its old office.

An initial EDM blast announced the opening of our new Ebay store.

This was followed up with targeted emails highlighting products which the recipient might be interested in. We used the opportunity to make a sly jab at an ex-beer client, which rose a wry smile in the Singaporean advertising scene.

Upon visiting our Ebay store, you could bid on dozens of once in a lifetime BBH bargains! Since purchased items could only be picked up at our new office, a Google Maps link was provided with our exact location.

Copywriting: Douglas Hamilton
Art Direction: Shawn Loo, Jason Nguyen
2007 Digital Media Awards Bronze (Email based campaign)

KPE Underground Expressway: Integrated

We launched a pirate radio station to entertain and educate drivers about South-East Asia’s longest underground tunnel. Our radio content included an album of KPE inspired songs recorded by local celebrities. The album was heavily promoted, then free copies were sent to every Singaporean driver.

Copywriting: Douglas Hamilton, Noel Yeo
Art Direction: Hoon Pin Kek

2007 Young Gun Awards Finalist
2007 Singapore Creative Circle Awards Finalist


KPE Radio Ads:

Holla back son!

BBH 25th Anniversary T-shirt: Design

Asians can’t drink.


Copywriting: Douglas Hamilton
Design: Tomaz Goh, Hoon Pin Kek

TARO BOY TVC:

Eat them up yum, yum.

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